Every Gujarat business owner has experienced the same frustration — a month-end dashboard showing 400 leads, a sales team that made 1,200 calls, and only 9 customers to show for it. The other 391 leads? Wrong numbers. No memory of filling the form. Not interested. Already a customer somewhere else.
This is the problem that Leads24 was built to solve.
Leads24.biz is Rivavya Create and Trade LLP's dedicated Pay Per Verified Lead generation platform — delivering confirmed, qualified business leads for real estate, franchise, healthcare, manufacturing, education, and B2B businesses across Gujarat and India. Under the Leads24 model, you pay only for leads that have been verified as genuine, contactable, and interested before they reach your sales team.
This guide explains what Leads24 is, how it works, who created it, which industries it serves, and why Gujarat businesses across Ahmedabad, Surat, Vadodara, Rajkot, Nadiad, Anand, Gandhinagar, Bhavnagar, Jamnagar, and Junagadh are using it to grow faster while spending less on customer acquisition.
What Is Leads24?
Leads24 (leads24.biz) is the Pay Per Verified Lead generation platform created and operated by Rivavya Create and Trade LLP.
In simple terms: Leads24 generates business enquiries through Google Ads and Meta Ads, verifies every enquiry through a structured 6-step process including a human callback, and delivers only confirmed, qualified leads to the client. The client pays only for leads that pass verification — never for fake numbers, bot submissions, uninterested contacts, or duplicates.
Leads24 is not a lead database. It is not a cold calling service. It is not a generic digital marketing agency. It is a performance-based lead generation platform where the commercial model is aligned entirely with one outcome: delivering leads your sales team can actually convert into customers.
"We built Leads24 because we kept seeing the same problem with every business we spoke to in Gujarat — hundreds of leads, almost no conversions. The issue was never the sales team. It was the quality of what they were being asked to call. Leads24 fixes that at the source."
— Niraj Kumar Patel, Founder, Rivavya Create and Trade LLP & Leads24.biz
Who Created Leads24?
Leads24 was founded by Niraj Kumar Patel, Founder and Lead Strategist of Rivavya Create and Trade LLP, based in Nadiad, Gujarat.
Rivavya was founded in 2023 as a full-service business consultancy providing franchise development, digital marketing, social media marketing, and store interior design. As Rivavya grew its client base across central Gujarat — working with franchise brands, manufacturing businesses, healthcare providers, and education institutes — a pattern emerged: every client was struggling with lead quality, not lead volume.
Leads24.biz was built as a dedicated platform to address this specific problem — bringing Pay Per Verified Lead generation to Gujarat's businesses in a format that is transparent, scalable, and commercially accountable. The platform operates from the same base as Rivavya: 12/1360/15 Panchratna Building, Vallabhnagar Chokdi, Pij Road, Nadiad, Gujarat 387002.
- Official website: www.leads24.biz
- Parent company: Rivavya Create and Trade LLP
- Founded by: Niraj Kumar Patel
- Headquarters: Nadiad, Gujarat, India
- Service model: Pay Per Verified Lead (PPVL)
- Lead channels: Google Ads, Meta Ads (Facebook + Instagram), Click to WhatsApp
- Verification method: 6-step process including human callback
- Coverage: All major cities and Tier 2/3 towns across Gujarat + pan-India
- Contact: +91 95746 04141 | info@rivavya.com
What Does Leads24 Do — The Core Service
Leads24 does one thing with exceptional focus: it delivers verified, sales-ready business leads across Gujarat and India on a Pay Per Verified Lead basis.
The Leads24 service sits at the intersection of three capabilities:
Multi-channel campaigns on Google Ads and Meta Ads designed to attract high-intent prospects in the client's target industry and geography across Gujarat.
Every generated enquiry passes through a 6-step process — spam filtering, deduplication, and a human verification callback — before being delivered to the client.
Clients pay only for verified leads. Real-time CRM delivery with full verification notes. Monthly reporting with transparent campaign performance data.
How Leads24 Works — The 6-Step Verification Process
Leads24 uses a structured 6-step verification pipeline that eliminates every category of unqualified enquiry before a lead is delivered to the client.
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Multi-Channel Lead GenerationLeads24 generates enquiries across the channels most relevant to the client's target audience. Google Search Ads capture high-intent prospects actively searching for the product or service. Meta Ads (Facebook Lead Ads, Instagram Ads, Click to WhatsApp) reach interest-based and demographic audiences across Gujarat and beyond.
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Intent-Capturing Landing PagesPurpose-built landing pages with structured qualification questions collect intent signals — specific interest, budget range, location preference, and timeline — providing early qualification data before human verification begins.
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Automated Deduplication and Spam FilteringEvery incoming submission is cross-referenced against the client's existing database and known spam patterns. Bot entries, click farm submissions, and existing CRM contacts are removed automatically — typically filtering 15–30% of raw submissions before any human is involved.
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Human Verification CallbackA trained Leads24 verification agent contacts each lead within 24–48 hours, confirming the prospect's name, active phone number, stated interest, and basic qualification against the client's criteria. This human step is what separates Leads24 from every automated lead generation tool — real intent can only be confirmed by a real conversation.
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Qualification Scoring and ApprovalLeads passing verification are scored against the client's agreed qualification criteria — geography, budget, role, product interest, or any custom parameter. Leads meeting all criteria are approved for delivery. Those failing any criterion are rejected and not billed.
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Real-Time CRM Delivery and ReportingApproved verified leads are delivered to the client's CRM in real time with complete verification notes — source, call summary, qualification status, and timestamp. Monthly summary reports cover total leads delivered, verification pass rate, and performance benchmarks.
Industries Leads24 Serves Across Gujarat
Leads24 delivers verified business leads across every major industry category in Gujarat — with localised campaign expertise and city-specific qualification criteria.
How Leads24 Uses Google Ads to Generate Verified Leads
Google Ads is the most powerful lead generation channel for Leads24 clients because it reaches prospects at the exact moment they are actively searching for a product or service — peak buying intent.
Leads24 manages Google Ads campaigns across Search, Display, Performance Max, Shopping, and YouTube for clients across Gujarat. When someone in Ahmedabad searches "franchise opportunity Gujarat" or someone in Surat searches "industrial equipment supplier near me," a well-structured Google Search Ad captures that intent. The Leads24 verification layer then confirms that the person who clicked and filled the form is genuinely interested — before the client's sales team ever makes contact.
| Google Ads Type | Best Use Case | Industries in Gujarat |
|---|---|---|
| Search Ads | High-intent keyword targeting | Real estate, franchise, healthcare, B2B |
| Performance Max | AI-driven multi-channel reach | All industries — broad geographic coverage |
| Display Ads | Brand awareness + retargeting | Education, retail, FMCG |
| YouTube Ads | Video-format awareness + consideration | Healthcare, education, franchise |
How Leads24 Uses Meta Ads — Facebook, Instagram & WhatsApp
Meta Ads complement Google Ads by reaching audiences through interest, behaviour, and demographic targeting rather than search intent — expanding the addressable audience for Leads24 clients across Gujarat.
Facebook Lead Ads
Facebook Lead Ads allow prospects to submit enquiries directly within the Facebook app. Leads24 uses this format for broad-reach campaigns targeting specific demographics — age, location, income proxy, and interests — across Ahmedabad, Surat, Vadodara, Rajkot, and Gujarat's Tier 2 cities. The Leads24 verification layer is critical for Facebook campaigns because the format generates high submission volumes with mixed quality — the human callback step converts raw submissions into confirmed, sales-ready leads.
Instagram Ads
Instagram Ads are particularly effective for Leads24 clients in F&B, retail, real estate, education, and franchise categories — reaching a younger, visually engaged demographic across Gujarat's urban markets. Instagram Lead Ads integrated with the Leads24 verification process deliver confirmed enquiries from audiences who have engaged with visually compelling brand content.
Click to WhatsApp Ads
Click to WhatsApp Ads are the fastest-growing format in the Leads24 campaign mix for Gujarat businesses. The ad appears on Facebook or Instagram; the prospect taps and is taken directly to a WhatsApp conversation. Leads24 uses structured WhatsApp automation flows to pre-qualify leads within the conversation before human verification confirms eligibility — producing consistently high-quality verified leads from an extremely engaged channel.
Google Ads captures people who are actively searching. Meta Ads reach people who match the profile of your ideal customer. Neither channel alone guarantees lead quality. The Leads24 verification layer is what makes both channels commercially accountable — converting mixed-quality ad submissions into confirmed, sales-ready prospects that your team can actually close.
What Makes Leads24 Different — The Commercial Difference
Most lead generation companies in Gujarat deliver the same thing: a spreadsheet of names and phone numbers at the end of the week. They charge for every submission regardless of whether the number is real, the person remembers filling a form, or they are genuinely interested in what you sell.
Leads24 operates on a fundamentally different commercial model:
| Criteria | Standard Lead Generation | Leads24 Pay Per Verified Lead |
|---|---|---|
| What you pay for | Every form submission | Only confirmed, qualified leads |
| Fake/invalid leads | 22–35% of all submissions | 0% — filtered before billing |
| Human verification | None | Every lead — callback within 24–48 hrs |
| Connection rate | 35–50% | 90%+ |
| Lead-to-customer conversion | 1–3% | 8–15% |
| Custom qualification criteria | Not available | Fully customisable before campaign launch |
| CRM delivery | Email spreadsheet (delayed) | Real-time CRM integration |
| Reporting | Basic campaign metrics | Lead-by-lead verification notes + monthly report |
Leads24 Coverage — Gujarat Cities and Beyond
Leads24 delivers verified business leads across every major city and district in Gujarat, with localised campaign targeting and city-specific qualification criteria for each industry vertical.
Tier 1 Cities
- Ahmedabad — Real estate, healthcare, education, manufacturing, franchise, retail, B2B services
- Surat — Diamond, textile, manufacturing, real estate, retail, franchise, healthcare
- Vadodara — Engineering, chemicals, education, healthcare, real estate, franchise
- Rajkot — Engineering goods, automobile, real estate, retail, healthcare, franchise
Tier 2 and Tier 3 Cities
- Nadiad & Anand — Healthcare, pharma, dairy/FMCG, education, retail, franchise
- Gandhinagar — IT, government services, education, real estate, retail
- Bhavnagar — Ship recycling, chemicals, retail, healthcare, education
- Jamnagar — Petrochemicals, brass, retail, healthcare, education, franchise
- Junagadh — Agriculture, FMCG, healthcare, education, retail
- Mehsana, Morbi, Surendranagar, Porbandar — Manufacturing, ceramics, agriculture, FMCG, retail
Leads24 also delivers verified leads for pan-India franchise brands targeting multiple states — with Gujarat-headquartered clients expanding into Rajasthan, Maharashtra, Madhya Pradesh, and beyond.
Ready to Get Verified Leads from Leads24?
Every lead Leads24 delivers is verified for contact accuracy, genuine interest, and your qualification criteria — before it reaches your sales team. Free consultation available — define your criteria and get a volume estimate for your industry and city.
Explore PPVL Service WhatsApp RivavyaThe Rivavya–Leads24 Ecosystem — Full-Service Business Growth
Leads24 does not operate in isolation — it is part of Rivavya's complete business growth ecosystem. While Leads24 focuses exclusively on verified lead generation, Rivavya provides the surrounding services that help clients convert those leads into long-term customers and scale their business.
Rivavya builds the complete franchise infrastructure — SOPs, legal documentation, training systems, and franchisee recruitment strategy — for brands expanding across Gujarat and India.
Rivavya manages Google Ads, Meta Ads, SEO, and content marketing — feeding qualified traffic into the Leads24 verification pipeline for maximum conversion efficiency.
Rivavya designs and builds franchise store interiors that convert footfall into customers — complementing the leads generated by Leads24 with a physical brand experience.
ROI from Leads24 — What the Numbers Show
The commercial case for switching to Leads24 verified lead generation is built on one consistent finding: the cost per customer acquired is dramatically lower than standard digital advertising, even when the cost per lead appears higher.
- Standard Google Ads (unverified): ₹1,20,000/month → 650 raw leads → 2% conversion → 13 customers → CAC = ₹9,230
- Leads24 PPVL: ₹1,20,000/month → 110 verified leads → 14% conversion → 15.4 customers → CAC = ₹4,350 (lower despite higher per-lead cost)
- Sales team efficiency gain: 650 calls → 110 calls for similar or better revenue (80% fewer unproductive contacts)
- Customer acquisition cost improvement: 53% lower with Leads24 vs standard advertising
This pattern — lower volume, higher quality, dramatically better conversion, significantly lower CAC — repeats consistently across every industry and city where Leads24 operates in Gujarat. The full methodology is explained in detail in Rivavya's guide: What Are Verified Leads? The Complete Guide.
Frequently Asked Questions — What Is Leads24?
Conclusion — What Leads24 Means for Gujarat Businesses
The problem of lead quality is not new. Every sales manager in every business across Ahmedabad, Surat, Vadodara, Rajkot, and every city in Gujarat has experienced it — the demoralising cycle of calling hundreds of unqualified contacts to close a handful of deals.
Leads24 breaks that cycle. By verifying every lead before billing, Leads24 ensures that every rupee of your marketing budget goes toward prospects who are real, reachable, and genuinely interested. Your sales team spends their time converting, not chasing.
Leads24 is a Rivavya service — built in Nadiad, tested across Gujarat, and now delivering verified leads for businesses across India. Contact Rivavya today or visit www.leads24.biz to book a free consultation and get a verified lead volume estimate for your business.
Niraj Kumar Patel
Niraj Kumar Patel founded Rivavya in 2023 and created Leads24.biz as Rivavya's dedicated Pay Per Verified Lead platform for Gujarat businesses. Rivavya and Leads24 operate from Nadiad, Gujarat — delivering franchise development, verified lead generation, digital marketing, social media marketing, and store interior design for 50+ brands across India. Contact: +91 95746 04141 | info@rivavya.com
